Leominster PR firm brings second office to Worcester

Isabel Tehan, Worcester Business Journal

Leominster-based public relations firm empHowered PR is opening its second location at the Worcester Idea Lab on Franklin Street, its first move beyond its North Central Massachusetts headquarters.

This new location will allow empHowered to facilitate growth in the Worcester area, according to a Tuesday press release from the firm.

“While we’ve always called North Central Massachusetts home, I realized we needed a location in Worcester to meet with potential and current clients closer to their locations,” empHowered Founder, Principal, and Owner Lauren Howe said in a Tuesday press release. “The Worcester Idea Lab is a great place for us to work and meet with clients while also engaging with other entrepreneurs as part of Worcester’s innovation ecosystem.”

Howe founded empHowered in 2020, and the firm specializes in boutique communication services for businesses and nonprofits.

The Worcester Idea Lab, a project by the nonprofit Worcester Business Development Corp., is an entrepreneurial hub located downtown. 

“We are thrilled to welcome Lauren Howe, founder of empHowered PR to our space, as her unique approach to public relations for businesses and nonprofits is the perfect fit for the downtown and our other Idea Lab members,” WBDC Executive Vice President Roberta Brien said in the release.